The Boston Consulting Group (BCG) matrix is the most popular approach to portfolio planning. The…

Portfolio planning is a very useful tool. It is the method that helps the company executives…

Companies often need to downsize themselves to be lean and compete better against stiff competition.…

Diversification strategies are used to extend the company’s product lines and operate in several different…

There are usually two types of VI − Forward Integration Engaging in sales or after-sales…

Vertical integration (VI) is used strategically to gain control over the industry’s value chain. The important…

Concentration strategies are meant to compete in one, single industry. There are four sub-strategies of…

There are five basic options for competing in international markets. These are (1) exporting, (2)…

An international organization can use a number of business strategies, based on its situation. New…

If a domestic firm wants to be successful in the international arena, it’s probabilities of…